Minimalist Streetwear Brand
Clean pieces, small mark
No slogans, no large logos on the chest. A hare on the sleeve or over the heart, and the rest of the garment left alone.
A palette you can actually wear
Black, white, natural, sand. Colours that work with everything you already own, so a piece lasts longer than one season of trends.
The detail is in the numbers
Since there is nothing printed to look at, the fabric has to carry the piece: 200 to 237 g/m² for the tees, 265 to 350 g/m² for the hoodies and crewnecks, all published on each product page.